Set Your Small Business Website Goals
It’s January and the tradition is to set New Year’s Resolutions, but I haven’t done that for years now and here’s why you should consider stopping too. What I encourage…
Create Your Course Videos in Zoom
You’re ready to start recording your course videos, but you’re not quite sure how to get started. It’s helpful to use a tool you’re already familiar with, for ease. And…
My Answer to Steve Jobs’s Black Turtleneck
It’s widely known that Apple’s founder, Steve Jobs, had a signature style, or uniform if you will, of a black turtleneck and jeans. While Jobs definitely considered it as part of his branding, he also chose to sport that black turtleneck as a way eliminate the need for deciding what to wear every day.
Email Marketing | Marketing | Productivity | Social Media | The Small Business Toolkit Series | Web Design
Revealing the Secret Weapon in my Small Business Toolkit
The Small Business Toolkit needs to be full of economical and efficient resources. As a small business owner, if you make an investment of time and money, you’re looking for…
Build a Better Business Toolkit
What tools do I need to build my business? That answer, of course, will vary depending on your type of business, the size or your business, and your industry. But…
Sample Holiday Gift Guide 2020
What does a holiday gift guide look like? What should I include? The possibilities are endless and there is no one right answer. I’ve put a sample holiday gift guide…
Spice Up Your Marketing with these Holiday Content Ideas
Put a festive flair on your holiday content this year and enjoy higher engagement and more conversions for your small business. From your website, to email, to advertisements, and social media, sprinkle in some festive fun with these holiday content ideas!
Prep Your Email List for the Holidays
If your products aren’t time-specific, meaning you’ll be selling the same products regardless of the time of year, you may still consider offering some special sales or promotions surrounding the…
Is Your Small Business Ready for Holiday Promotions?
If you’ve reached October, and you haven’t planned out your holiday promotions for your small business yet, are you too late? No! But imagine if you had reached October and your holiday promotions were already photographed and scheduled to post to your website, social media, and email list. How would that feel?
Is Your Small Business Website Missing These Pages?
Chances are your small business website has the basics. A homepage, of course, and probably an “About” page and “Contact” page, but there are some pages that may or may not come standard with your website. Make sure you’re not missing out on some significant opportunities to help build a connection with your clients or leads.